BRIEF

EP Bitumen are an international company that supply bitumen and bitumen emulsions for road construction projects throughout Africa. Our challenge was to refresh the overall EP Bitumen brand, establishing consistency across their marketing materials, both online and offline.

Theory

The client kindly supplied us with a number of on-site pictures, which we then developed the brand around – coupling it with a crisp, bold graphic style to carry the company forward.

Process

We created presentation packs comprising over 50 individual documents and case studies. These packs could then be personalised and tailored to individual EP Bitumen clients. In addition, we produced branded promotional items like notebooks and solar chargers, as well as a short promotional video for use in sales meetings.

Process Cont.

The website that we built was fully responsive, viewable in both English and French.

NEXT PROJECT
Core Fulfilment Concisely communicating the services and value of an often misunderstood industry